What was the challenge?
FarmFLiX engaged GCD to build a ‘Netflix’ style video streaming platform specifically for the farming community, with the aim of delivering fresh and original agricultural videos to subscribers.
The Solution
To enable FarmFLiX to launch their streaming service, we designed and developed two interconnected digital solutions:
Cross Platform App
A cross platform mobile application, for use across Android and Apple devices, to be used by FarmFLiX subscribers to browse and view video content.
Custom build web based admin
A custom web based back-end application for use by FarmFLiX staff to manage video uploads, content and subscriptions.
Mobile Application
The mobile application was built as a React Native cross platform app, enabling it to be used across both iOS and Android devices, using a single codebase. The app itself enables subscribers to effortlessly browse and view videos, choosing from fresh weekly content and a large back catalogue.
Admin Application
A web based administrative platform was built to provide FarmFLiX staff with a facility where they can easily manage the upload and delivery of video content to the mobile app. Using a tag function, staff can categorise video content according to topic to allow for easier searching and browsing for users.
This centralised platform also enables FarmFLiX to manage their subscriber base and to send messages via push notifications and sms.
The Results
The app has enabled a brand new business to be brought to market; a new start up that is really carving a name for itself amongst its niche target audience.
FarmFLiX has been recognised as ‘Streaming App of the Year’ at the prestigious UK App Awards.
