Thoughts from the team

Category: Design & UX

How User Experience Will Save Your Business Money

Alan Lavery  30th March 2020

User Experience (UX) surrounds all aspects of the end-users interaction with the client, its services and its products. For businesses starting a new project, the focus of user experience is to find the balance between the business goals and the user needs.  Read more…

Design Series: Thinking About Responsive

Paul Woods  8th August 2019

In this article, I’ll explore the idea that responsive design means more than responding to screen-size, as well as sharing a few techniques I’ve found useful along the way.

This article is the first part in a series that will look at responsive design and how web technology and the web community have embraced it.

Read more…

Introduction to Structured Data

Paul Woods  20th June 2016

The importance of real text on a webpage is now more important than ever before. A few years ago designers attempted to overcome the limitations of the web by using images to replace ‘boring’ text. Aesthetically it was great, allowing designers full control over all aspects of typography but it made it impossible for machines to understand the content of the page. It didn’t take long to realise the obvious shortcomings and today it seems like a distant memory. In today’s web, structured data has introduced a extra layer of compatibility between human and machine.

Read more…

Propertynews iOS9 updates

Greg Dalrymple  20th October 2015

iOS9 was released on September 16th and whilst the release didn’t hit the headlines as much as previous years it did include a number of features designed to improve the user experience of the mobile operating system. For the past few weeks we’ve been readying an update to the Propertynews iOS app to support two of these new features.

Read more…

God is in the details

Alan Lavery  17th August 2015

Your site might be failing because it lacks attention to detail.

Bold statement, right? Lets say you’re looking for a new car. You’ve saved up all of your hard earned cash and you’re going to shop around. You’ve spotted a car you like the look of. It ticks all the right boxes at first glance so you want to get in and check out the interior. You get in, turn the key in anticipation of the cars response. Nothing exciting happens. The car just ‘turns on’. It’s hardly going to leave a lasting impression on you is it? You would expect a little ‘je ne said quoi’ wouldn’t you? You’d perhaps want the needles to sweep the dials. You might expect some form of welcome message or sound to greet you as you get in. Small details like this make that experience that little bit more special, enjoyable and memorable.

Read more…

Can UX change behaviour?

Andrew Gough  10th July 2015

At GCD we are passionate about creating software that’s intuitive and easy to use. We are constantly revisiting the solutions we produce and consider Steve Krug’s “Don’t Make Me Think” approach as one of our founding principles. As designers and developers it is our job to do the thinking for people and make the job of using the software we create as easy as possible to use.

Read more…

Designing for usability

Sean Mulvenna  31st March 2014

Designers and Developers are often too quick to decide that they have the right solution to certain usability and design problems. A lot of the time we create something expecting our users to conform, change their habits and change the way they would normally use an interface to suit the one we have designed. This should not be the case.

Read more…

It’s Better to Meta

Paul Woods  18th February 2014

Sometimes so much energy is put into the <body> tag of a site, that the little one above it (the <head>) can be overlooked. Mainly because it’s work is behind the scenes. Invisible.

Read more…

Goal Directed Design

Greg Dalrymple  11th February 2014

Take a minute to have a think about all the products you use in your daily life, I’m guessing the majority have some kind of digital interface. Now think about how many of these interfaces frustrate or annoy you at some stage during the day. I believe (and I’m not alone) that the main reason for these niggles is down to a lack of design process or one which doesn’t consider the user or the context in which they are using the product.

Read more…

Flexible Objects

Paul Woods  12th December 2013

Following on from the previous post looking at an overview of CSS architecture, it’s time to outline the approach we’ve been taking and why we love it so much.

Read more…