Thoughts from the team
Category: Business Development
We recently interviewed Richard McClean, the Managing Director of Belfast Telegraph, and asked him to share his experience working with gcd over the past decade.
How often do you put things off? When you know you’ve got a morning to get through a huge list of important tasks do you find yourself getting distracted by pointless and meaningless things? Getting Things Done by David Allen is a productivity method which describes how to organise all the bits of information in our head in such a way so that we can focus on actually doing tasks rather than remembering and recalling the tasks that need to be done.
With new technologies emerging at a rapid pace over the last few years, it’s no wonder that almost 60% of small business owners say it’s harder to run their business now than it was five years ago.
Pay Per Click (PPC) is a form of search engine marketing where the advertiser bids to appear on search engine results pages, but only pays when someone clicks their ad. PPC allows you to bypass competition for a spot on the first page of Google results. It is one of the most effective ways of boosting traffic to your website in a short space of time.